Here is another post about a case study, from chapter 5 of the Mahoney, L. Meghan, and Tang Tang’s book, “Strategic Social Media: From Marketing to Social Change.” Have you ever heard of Weixin because I had not? Weixin is a popular social media networking app similar to WhatsApp, where people can send messages, share…
Tag: casestudy
Who is Warby Parker?
Do you wear prescription eye glasses or sunglasses? Tired of paying an enormous dollar amount for frames, lenses, etc. Don’t worry, the founders of Warby Parker were to, so they created a company with a focus of bringing affordable eye-wear online to their consumers, just like you. Check out their services in this blog post…